The Big Red Fez and How to Make Any Web Site Better by Seth Godin.
If you have a website, or plan to in the future, this short, easy to read book is a must read.
Seth is a well known marketing author, blogger and founder of Squidoo. Most books on web design are either painfully technical, or really, really boring. This book is neither.
In fact, it’s not technical at all. It is very persausive and can absolutely help you improve your website. Or, if you don’t have one yet, design it right the first time.
(short review for a short book.)